Open source, self-hosted web analytics that replaces Google Analytics 4. Built with privacy by design—no consent banners, no cookies, no PII tracking. Intelligent problem detection with statistical rigor. Production-grade reliability with reliable event delivery. Just the analytics you need, without the privacy headaches.
Most analytics tools give you data. No Name Analytics gives you prioritized problems with actionable recommendations, ranked by business impact.
Built for scale with cardinality protection, normalization, and reliable event delivery. Handles 200 payloads/2MB queue with automatic retry.
Every insight includes confidence intervals and significance testing. Conversion lift calculations use Wilson score. No guessing, just data you can trust.
Opt-in features, masking-by-default, and server-side enforcement ensure privacy compliance. No consent banners needed, but you still get the insights you need.
See revenue impact, cost-to-fix, and ROI for every problem. Speak the language of business with metrics executives understand.
SSO/SAML, IP allowlisting, audit logs, and compliance endpoints out of the box. Built for teams that need security and compliance.
Automatically identifies and prioritizes actionable issues that impact your business. Get a prioritized list ranked by business impact, not just data. Each problem includes evidence, sample sessions, and specific recommendations.
Prevents cardinality explosion and ensures data quality at scale. Automatic normalization prevents query strings, selectors, and URLs from creating infinite dimensions. Complete audit trail shows exactly what data was dropped, bucketed, or mutated.
Provides reliable, statistically sound insights you can trust. Conversion lift calculations include confidence intervals using Wilson score. Significance testing tells you when changes are statistically significant, not just noise.
Ensures your analytics data is never lost, even when networks fail. localStorage queue ensures events are saved even if network fails. Exponential backoff retries failed sends automatically. Handles 200 payloads/2MB queue with intelligent flushing.
Uses localStorage for visitor identification instead of cookies. No consent banners needed, and you still get accurate session tracking.
PII masking enabled by default for all sensitive data. Automatically sanitizes and removes PII from all collected data. Privacy is built into the architecture, not bolted on.
IP addresses are never stored or logged. We derive country data without storing the IP, so you get geographic insights without the privacy concerns.
Heatmaps and session replay disabled by default, enabled only when needed. Server-side enforcement ensures privacy rules are enforced, not just client-side.
Built-in data export and deletion endpoints. Automatic cleanup based on configurable retention policies. Works globally, especially useful for European sites that can't use GA4 anymore.
Configure privacy settings per site. Documented data collection and retention controls. Privacy-by-default with opt-in features.
Live event streaming via server-sent events. See what's happening on your site in real-time, as it happens.
Track any custom events with flexible property schemas. Define your own event types and properties—no limits on what you can track.
Goal-based conversions with funnel analysis. See exactly where users drop off and optimize your conversion paths.
Multiple attribution models: first touch, last touch, linear, time decay, position-based, and data-driven. Use whatever makes sense for your business.
Cohort tracking and retention analysis. See how different user groups behave over time and spot patterns in engagement.
Multi-channel funnels show the full customer journey. See how users interact across touchpoints before converting.
Sentry-style error logging with stack traces and breadcrumbs. Find and fix JavaScript errors quickly.
Track API call duration, status codes, and resource loading times. Find bottlenecks and optimize performance.
Heatmaps show click, scroll, and mouse movement patterns. See where users actually interact with your site.
Track form field interactions, time spent per field, and abandonment rates. Optimize your forms based on real data.
Record and replay user sessions. Debug issues by seeing exactly what users see and how they navigate your site.
Automatically detect rage clicks, dead clicks, and excessive scrolling. Know when users are frustrated with your UI.
Measure how page elements affect conversion rates. See which elements drive conversions and which create friction, with confidence intervals.
Friction map uses the Friction Index to highlight problematic elements. Combines multiple signals to show what's hurting UX and conversions.
Visualize user journeys through your site. See common navigation patterns, find bottlenecks, and optimize the flow.
Track campaign costs, revenue, conversions, CPA, and LTV. Measure actual ROI for your marketing spend.
Compare landing page variants by conversion rate and revenue. See which pages actually perform and optimize accordingly.
Identify high-converting pages and content. See what actually resonates with your audience and guide your content strategy.
Analyze channel effectiveness with statistical significance testing. Know which channels actually work and deserve more budget.
Built-in A/B test analysis with statistical significance. Know which variants actually perform better, not just guess.
Calculate LTV by channel and cohort. Understand the long-term value of different acquisition sources and user segments.
A dedicated dashboard showing the most important problems to fix first. Problems ranked by business impact, not just volume. Each problem shows statistical evidence and sample sessions.
See revenue impact, conversion lift with confidence intervals, and cost-to-fix estimates. Filter by problem type, severity, path, or status. Direct links to sample sessions and replay.
Translates technical problems into business language executives understand. See exactly how much revenue is affected by each problem. Configure average revenue per session and conversion rates for accurate impact calculations.
Uses ML-based methods to detect anomalies and forecast trends. Catch issues before they become critical. Predict future metric values with confidence intervals. Automatically flag unusual patterns using Z-score and IQR methods.
Connects your analytics problems to your existing incident workflows. PagerDuty integration for critical problems. Slack notifications with rich problem details. Webhook support for any tool. Smart routing by problem type, severity, or custom rules.
Provides programmatic access to all analytics data. API key management with granular permissions. Problems endpoint for external tool integration. Built-in rate limiting and usage monitoring for cost predictability.
SSO/SAML authentication with Google, Microsoft, Okta, and more. IP allowlisting to restrict access to specific IP addresses or ranges. Complete user audit logs for compliance. GDPR/CCPA compliance endpoints and data retention policies.
Query explorer, custom dimensions, calculated metrics, advanced segmentation, anomaly detection, scheduled reports, and custom dashboards. No limits on how you explore your data.
Next.js, React, PostgreSQL, Redis, Fastify, and TypeScript. The tracker is built with ESBuild and optimized for performance.
Automatically identify UX friction, form abandonment, and performance issues. Understand why problems are happening with correlation chains. Fix the problems that matter most to your business.
Sentry-style error logging with conversion impact analysis. Track API performance with baseline comparison. Never lose analytics data with localStorage queue and retry logic.
Track campaign effectiveness with statistical significance. Identify funnel drops and UX friction that impact conversions. See revenue impact of every problem and optimization opportunity.
Revenue impact, cost-to-fix, and ROI for every problem. Focus on the problems that matter most to the bottom line. Built-in GDPR/CCPA compliance with audit trails.
Track product views, add-to-cart events, purchases, and revenue. Analyze conversion funnels, customer lifetime value, and marketing channel effectiveness.
Monitor user onboarding funnels, track feature usage, analyze retention, and measure the impact of product changes.
IP addresses are never stored or logged. We derive country data without storing the IP.
We only collect essential browser and device info, not the full user agent string.
No PII is collected or stored. All data is automatically sanitized.
No cross-site tracking or fingerprinting. Each site's analytics are completely isolated.
No browser or device fingerprinting. Privacy is built in, not an afterthought.
Track which pages users visit and how they navigate through your site.
Track any custom events you define: button clicks, form submissions, purchases, whatever you need.
Track if users are on desktop, mobile, or tablet. Useful for responsive design optimization.
Track OS and browser name/version. Useful for compatibility testing and optimization.
Country is derived from IP but the IP itself is never stored. You get geographic data without privacy concerns.
Track where visitors come from and which campaigns drive traffic. Measure what actually works.
Track screen sizes to optimize your responsive design. Know what breakpoints actually matter.
All data is aggregated and anonymized. Individual user tracking is limited to session-based analytics only.
Fastest way to get started. Run a few commands and you're up and running:
Dashboard runs on http://localhost:3000, collector API on http://localhost:3001.
Required to run the platform
Package manager for dependencies
For easy self-hosting (recommended)